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Google Ads

Google Ads works when targeting, feed quality, creative, and landing page experience are managed as one system. We structure accounts for clarity and optimise around commercial outcomes.

What it unlocks

Senior-run search, Shopping, and performance campaigns with rand-aware reporting.

The page and the ad are treated as one system. We protect budget in rand, clean up feeds and tracking, and scale from margin-aware tests rather than vanity click volume.

  1. 01 Search campaigns
  2. 02 Shopping and Performance Max
  3. 03 Landing page alignment
  4. 04 GA4 and enhanced conversion tracking

Capabilities

Everything needed to move from idea to measured improvement.

Engagement rhythm

A clear path from diagnosis to shipped growth.

  1. 01

    Audit account and conversion data

  2. 02

    Rebuild intent groups

  3. 03

    Launch controlled tests

  4. 04

    Scale winners